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You often hear that as a loan officer you need an online presence for your new venture, but you wonder, can a small mortgage website really make a difference? After all, almost every mortgage professional has a website, it isn't like people are going to be flocking to your site in droves, right?
Although, it's true that having a website doesn't mean having loads of online customer overnight, but a it's still a necessity for almost every business in today's high tech world.
There's no question that a website is more mission-critical for some businesses than others. But in a way everyone can benefit from a well designed site that shows their location, lists services, offers, or special promotions. In short, if you want more customers, you should be online, regardless of your industry.