Google Instant! It’s a change that feels so delicate, and honestly quit difficult to analyze or describe right away. A big lot is even unable to notice it’s happening – Google Instant tries to show search results before you can finish typing them. Many people are asking what’s this? What’s in it for Google? Will it effect Search Engine Optimization? And many are facing errors and issues since it’s launch.
The good news is that the change doesn’t affect Google’s search algorithm in any way. If you were ranking good for “mortgage website design” before, your ranking isn’t in jeopardy. The real question is how this will affect users’ search habits. If they type in “mortgage” and Google offers instant results on “mortgage website design”, will your potential customers get distracted? Or will they continue on with their query as normal?
Only time will tell what this move proves to be, but right now, the gurus of search-engine optimization are struggling to figure out what effect Google Instant would have on their businesses.
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