Category: Tip n Tricks
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20 Powerful Ways To Drive Traffic To Your Mortgage Website
If you want your business to flourish, you need a mortgage website designed and developed by professionals. And for a website to bring you leads day and night, you NEED traffic. The best part is, you really don’t have to spend a lot of money to generate a reasonable amount of targeted loan shoppers to…
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How To Generate Free Mortgage Leads In 5 Steps
A mortgage lead usually is the basic contact information. And in some cases, demographic information of a customer who is interested in a specific loan product or service from a mortgage lender or mortgage broker. Mortgage leads are generated on the basis of demographic criteria such as FICO score, income, age, household income etc. These…
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Social Media Marketing vs. Email Marketing: How To Choose for Generating Mortgage Leads
Most loan officers reply on both social media and email to generate mortgage leads. But which one is better? With so many consumers on social media these days, you may be wondering whether you should spend more of your time (and marketing budget) on, social media or email. Over the past decade social media has…
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Convert My Commercial Mortgage Website To A WordPress Site
Should I convert my iReadySites commercial mortgage website to a WordPress site? It’s your decision to have your website on any platform, environment or technology you like. But if you’ve been told WordPress websites bring better search engine results, host your website on a dedicated IP address. Purchase and install a SSL certificate to make…
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How To Keep Up To Date on Mortgage Website Technologies
The internet is rapidly evolving, getting bigger and smarter every day. More than just its infrastructure, everything about it is in a state of continuous change. More people joining it every day, new technologies coming up, it has become a global network of people, computers and other machines that is beginning to mediate all human…
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How To Upload YouTube Videos On Your Mortgage Website
Before you upload YouTube videos to your mortgage website, make sure they are either “Public” or “Listed“, Private videos won’t be available to general public visiting your website. Here is an extract from Google/YouTube help page: Another page about private videos: https://support.google.com/youtube/answer/77272?hl=en So the first step would be to update your video settings. Once this is done,…
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When To Revamp Your Mortgage Website?
If you are wondering whether your mortgage website design could use a makeover, ask yourself if your mortgage website is effectively bringing in new clients. And if you are marketing (which you should), is your marketing ROI on the rise? If there are enough mortgage seekers are coming to your website but leaving immediately without taking any action.…
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Mortgage Leads Machine
If you rely mostly on online mortgage leads, website visitors are the most important people in your entire mortgage business. They are the ones that determine how much or little you get paid. You need to have everything focused on them. You need to prove that what you tell them is what they are looking for and to…
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Mortgage Flyers
Whether you are a seasoned mortgage broker or just starting your career as a loan officer, the key to success is “Qualified Leads”. A well designed mortgage flyer can play a vital role in generating cheap mortgage leads. But a mortgage flyer can only be useful if it stands out of the crowd. It’s not…
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WordPress Blogs
in Tip n TricksWordPress is the most used and exceptional blogging platform out there on the Internet. The beauty is, it can be used for all sorts of web sites including but not limited to mortgage, real estate, reverse mortgages and loan modification. It’s the simplest method to get more and more unpaid visitors. A blog is definitely…
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Is Using Pre-designed Mortgage Web Templates a Good Website Design Practice?
Hundreds of thousands of mortgage and real estate professionals each year generate leads using their custom and/or template websites. Millions of new web sites for every possible niche pop up daily. Irrespective of the product and/or service, every site has a good or bad website design. There is no argument that it is critical for…
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Web Design Mistakes – How to loose valuable online visitors
in Tip n TricksThere are many things web designers and especially the website owners feel ‘cool’ but they can instantly annoy any users. Below are some annoying web design choices that can put a real negative effect on your valuable traffic: Auto-play: As per independent surveys most of the serious web traffic dislike auto-play on ads and video.…