{"id":696,"date":"2018-03-01T08:21:58","date_gmt":"2018-03-01T16:21:58","guid":{"rendered":"http:\/\/www.ireadysites.com\/blog\/?p=696"},"modified":"2025-03-20T17:35:57","modified_gmt":"2025-03-20T21:35:57","slug":"the-ultimate-solution-to-your-common-mortgage-video-marketing-uestions","status":"publish","type":"post","link":"https:\/\/ireadysites.com\/blog\/the-ultimate-solution-to-your-common-mortgage-video-marketing-uestions\/","title":{"rendered":"The Ultimate Solution To Your Common Mortgage Video Marketing Questions"},"content":{"rendered":"<p>We get many questions about mortgage video marketing.<\/p>\n<p>So today,\u00a0 let&#8217;s address top three of them.<\/p>\n<p>First question\u2026<\/p>\n<p><strong>Q: Can videos make significant impact on my mortgage business?<\/strong><br \/>\n<strong>ANS:<\/strong> Yes, videos are very powerful tool and can help increase the conversions significantly. These days most of mortgage professionals are using videos to educate and promote their business.<\/p>\n<p>Just take a look at the following facts which are proofs that videos can skyrocket your leads, sales and profit:<\/p>\n<ul>\n<li>YouTube is the SECOND most popular search engine, in the world. (In case you weren\u2019t sure, number 1 is <a href=\"https:\/\/google.com\">Google<\/a>)<\/li>\n<li>Forrester Research found that video increases the chance of a front-page Google result by 53 times! And considering only 10% of users look past the first page of search results, the first page is where you need to be!<\/li>\n<li>Over 20 MILLION videos are uploaded to Facebook each month.<\/li>\n<li>39 BILLION videos are viewed per month in the U.S. That is 211 videos viewed and 16 hours of time spent per person, per MONTH!<\/li>\n<li><em>Video accounts for 79% of global internet traffic<\/em> &#8211; Tubular Insights<\/li>\n<li><em>You can see a 157% INCREASE in organic traffic by including videos on your site<\/em> &#8211; Marketing Sherpa<\/li>\n<li><em>Social video generates 1200% more shares than text &amp; images combined<\/em> &#8211; Brightcove<\/li>\n<li><em>Video users see 27% higher click-through rates and 35% higher web-conversion rates<\/em> &#8211; Vidyard<\/li>\n<li><em>64% of customers are more likely to buy a product after watching a video about it<\/em> &#8211; Hubspot<\/li>\n<li><em>Almost 50% of internet users look for videos related to a product or service before visiting a store<\/em>\u00a0&#8211; (Think With Google)<\/li>\n<li><em>People spend on average 2.6x more time on pages with video than without video.<\/em>\u00a0&#8211; (Wistia)<\/li>\n<li><em>Including Demo video in a landing page can increase conversion by 80%.<\/em>\u00a0&#8211; (Eye View)<\/li>\n<\/ul>\n<p>Next question\u2026<br \/>\n<strong>Q: I know that video marketing is powerful. But will it work for commercial mortgage business?<\/strong><br \/>\n<strong>ANS:<\/strong> Absolutely!<\/p>\n<p>No matter what you are or what type of business you have\u2026 Residential, Commercial, Reverse, Real Estate, Small Business Loans&#8230;<\/p>\n<p>There&#8217;s great opportunity and advantages if you are using video for your marketing.<\/p>\n<p>And if you decide to stay away from it, you\u2019ll be putting yourself at a great disadvantage when compared to your competitors who do use videos in their mortgage marketing.<\/p>\n<p>Alright, one more questions\u2026<\/p>\n<p><strong>Q: How can I get videos when I don\u2019t have money to hire expensive freelancers and I don\u2019t any complicated video creation process?<\/strong><br \/>\n<strong>ANS:<\/strong> It\u2019s true that not everybody is an expert in making creative-engaging videos\u2026<\/p>\n<p>And not everybody has enough budget to hire professional video makers.<\/p>\n<p>However, with video creation software and tools like VideoMakerFX, Explaindio, VideoScribe, Camtasia, and others it became so easier for people to create their own videos.<\/p>\n<p>OR&#8230; even simpler, one can just use video templates from video templates marketplace such as VideoHive, VideoStocks, etc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We get many questions about mortgage video marketing. So today,\u00a0 let&#8217;s address top three of them. First question\u2026 Q: Can videos make significant impact on my mortgage business? ANS: Yes, videos are very powerful tool and can help increase the conversions significantly. These days most of mortgage professionals are using videos to educate and promote [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":689,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[91,108],"tags":[110,109,20],"class_list":["post-696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mortgage-website-marketing","category-video-marketing","tag-online-marketing","tag-video-marketing","tag-website-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/posts\/696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/comments?post=696"}],"version-history":[{"count":2,"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/posts\/696\/revisions"}],"predecessor-version":[{"id":1297,"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/posts\/696\/revisions\/1297"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/media\/689"}],"wp:attachment":[{"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/media?parent=696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/categories?post=696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ireadysites.com\/blog\/wp-json\/wp\/v2\/tags?post=696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}